A Look Back at Automotive Retail in 2017 Reveals the Path Forward for 2018

Make no mistake, the automotive industry should continue to hone in on online storefront traffic to generate sales leads. … The key to 2018 digital marketing ROI is through attribution, which uses data to decipher and predict shoppers’ purchasing intent, and shows how to use that information to maximize …

from Online Marketing http://ift.tt/2HCLJEp via Online Marketing

from Tumblr http://ift.tt/2EYsTcz