четверг, 21 декабря 2017 г.

IAB: Digital ad spending jumped 23% in first half of 2017

The news is good for the digital marketing landscape, suggesting it is weathering a tumultuous year just fine. While there has been a significant amount of attention paid in 2017 to issues with digital marketing like brand safety, fraud and a lack of transparency — issues that caused marketers like P&G …

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